Good News For iMPACT; A Long Way To Go
The ratings are in for the July 18th iMPACT-as-PPV experiment, and it was a success. The two-hour show, headlined by Chris Sabin's first World Championship win over Bully Ray, drew a 0.5 18-49 demo rating (up from 0.4 the week before) with 1.49 million total viewers (up from 1.19 million). It's great news all around. A relatively large audience saw their new torchbearer get his win. The result was unpredictable . The show was well received . TNA won the night, and that is good for them. But what of the future? Conventional wisdom is that WWE is number one, and always will be. And that TNA is struggling and that Spike TV is the only thing keeping them alive and a half dozen other problems piled on. If there is one thing that fans and followers of the wrestling business can agree upon, it is that TNA must start doing something different to survive and (some day) thrive. It must be better or cooler or more fun than WWE. It must b...